ÃÑ°ú ¼ö¿µÀå Áß¿¡ ¹«¾ùÀÌ ´õ À§ÇèÇÒ±î¿ä? Çб³ ¼±»ý´Ôµé°ú ¾¾¸§ ¼±¼öµéÀÇ °øÅëÁ¡Àº ¹«¾ùÀϱî¿ä? °ú¿¬ ºÎ¸ð´ÔÀº ¾î´À Á¤µµ Áß¿äÇÒ±î¿ä? °æÁ¦ÇÐÀÚ°¡ ¿©·¯ºÐ¿¡°Ô ¹°¾îº¸±â¿¡´Â ´Ü¼øÈ÷ Æò¹üÇÑ Áú¹®µéÀÌ ¾Æ´Ï¶ø´Ï´Ù. Steven D.LevittÀº ¾ÆÁÖ Æ¯º°ÇÑ °æÁ¦ÇÐÀÚ¶ø´Ï´Ù. Àλý¿¡¼­ ¹ú¾îÁö´Â ¼ö¼ö²²³¢ °°Àº ±Ã±ÝÁõµé¿¡ ´ëÇØ ¿¬±¸¸¦ ÇÏÁÒ. °ú¿¬ ¾î¶² ±â±«ÇÑ ±Ã±ÝÁõµéÀÌ ¿©·¯ºÐÀ» ±â´Ù¸®°í ÀÖÀ»±î¿ä?

Which is more dangerous, a gun or a swimming pool?
What do schoolteachers and sumo wrestlers have in common?
How much do parents really matter?

These may not sound like typical questions for and economist to ask. But Steven D. Levitt is not a typical economist.
He studies the riddles of everday life-from cheating and crime to parenting and sports-and reaches conclusions that turn conventional wisdom on its head. Freakonomics is a groundbreaking collaboration between Levitt and Stephen J. Dubner, and awarwinning author and journalist. Through forceful storytelling and wry insight, they show that economics is, at root, the study of incentives-how people get what they want or need, especially when other people want or need the same thing